A Mexican engineering association leader has been removed from his position after he was caught on camera making a racist gesture toward a South Korean influencer during a 2026 FIFA World Cup match in Mexico. The incident quickly went viral online, generating widespread criticism both in Mexico and internationally.
The controversy began during South Korea’s opening World Cup match against the Czech Republic in Guadalajara. South Korean content creator Yoon Su-jin, known online for her travel and lifestyle content, was filming herself while celebrating the match when a man seated behind her appeared in the video.
The Gesture That Triggered Outrage
In the footage, the man could be seen laughing and making hand signs before pulling the corners of his eyes into a slanted shape, a gesture widely recognized as an offensive stereotype directed at East Asians. Yoon appeared visibly surprised after noticing what had happened behind her. After posting the video online, Yoon asked followers whether she was “being too sensitive” about the incident. The response was overwhelming, with many viewers condemning the behavior and expressing support for her. The clip rapidly spread across social media platforms and accumulated millions of views.
Man Identified as Trade Group Leader
Internet users soon identified the individual as Ulises Fernando Bernal Miramontes, president of a professional engineering and surveying association in the Mexican state of Jalisco. As public criticism intensified, attention shifted from the incident itself to whether there would be professional consequences. The association responded quickly, announcing that its disciplinary committee had reviewed the matter. Officials stated that the conduct was inconsistent with the organization’s values and that action would be taken. Within days, Bernal was removed from his leadership position.
Public Apology and Resignation
Following the backlash, Bernal issued a public apology. He acknowledged that his actions had caused offense and expressed regret for the incident. He apologized directly to Yoon, the Korean community, and fellow Mexicans who felt embarrassed by his behavior. According to reports, he also stated that he had hoped international visitors would feel welcome in Mexico during the World Cup and admitted that his actions conveyed the opposite message. He subsequently resigned from his role with the organization.
Reactions From Around the World
The incident generated thousands of reactions online. Many Mexican users publicly apologized to Yoon and emphasized that the man’s actions did not represent the values of most people in the country. Others praised the quick disciplinary response taken by the association. However, not everyone agreed on the severity of the incident. Some social media users argued that the gesture was being overanalyzed or viewed through a different cultural lens. Those comments were met with criticism from others who argued that such stereotypes are offensive regardless of intent.
Spotlight on Racism in Global Sports
The controversy has also reignited conversations about racism and discrimination at major sporting events. International tournaments such as the World Cup bring together fans from diverse backgrounds, making respectful behavior especially important. Football authorities have spent years attempting to combat discriminatory conduct among players, officials, and supporters. Incidents like this demonstrate how quickly inappropriate behavior can overshadow the positive spirit of global sporting events.
A Reminder of the Power of Social Media
The episode highlights how social media can instantly transform a seemingly small moment into an international story. What began as a short fan video quickly led to public scrutiny, professional consequences, and a wider debate about cultural respect and accountability. While the World Cup is intended to celebrate sport and international unity, this incident serves as a reminder that actions captured on camera can have significant consequences, particularly when they involve behavior widely viewed as discriminatory or offensive.
